Aubrey C. Daniels, Ph.D., founder of Aubrey Daniels International, is a pioneer in introducing the principles of behavioral psychology to the workplace. Internationally recognized as an author, speaker, and expert in behavior-based technologies, Dr. Daniels and his staff advise companies on management and human performance issues such as leadership, coaching and mentoring, selection and retention, quality, productivity, compensation and rewards, morale and culture, performance systems, employee skill mastery, and change management.

Dr. Daniels’ most recent book Other People’s Habits: How to Use Positive Reinforcement to Bring out the Best in People Around You has just been chosen as a Doubleday Book Club selection. He is also the author of the award-winning book Bringing Out the Best in People: How To Apply The Astonishing Power of Positive Reinforcement, published by McGraw-Hill and Performance Management: Improving Quality Productivity Through Positive Reinforcement, which is a standard text in many university business schools. Dr. Daniels has authored and co-authored many articles for business magazines and professional journals, is the consulting editor for the Journal of Organizational Behavior Modification, and is the founder and publisher of the quarterly, Performance Management E-Zine. He has been featured in numerous local and national publications and has been interviewed by The Wall Street Journal, The New York Times, Fortune, Entrepreneur, Continental Airlines Magazine, Sky Magazine, Biznet, CNN, CNBC and CBS radio and currently writes a monthly column for Entrepreneur.com.

Dr. Daniels is on the Board of Trustees of the Cambridge Center for Behavioral Studies, an Associate of Harvard University’s John F. Kennedy School of Government, a member of the Advisory Board of Furman University, a faculty member of the College of Health Professions at the University of Florida and a visiting professor at Florida State, North Texas State and Western Michigan Universities. He has also taught at Georgia State University, Emory University and Atlanta Universities and makes frequent presentations at Oxford University in England. His numerous awards include the Lifetime Achievement Award from the Organizational Behavior Modification Network for outstanding work in the behavior analysis field. In 1997, he received an Outstanding Service Award from the International Association for Behavior Analysis. On June 13, 2002, Dr. Daniels appeared on Pat Summerall’s Champions of Business series on the FOX News Channel.

He received his doctorate from the University of Florida, where he also earned his masters degree and was a member of Phi Beta Kappa. He received his undergraduate degree in psychology from Furman University and presently serves on the Alumni Board. He and his wife, Rebecca, reside in Atlanta and have two grown daughters.